A trademark is the distinctive identification that distinguishes the product or service from the competition. A emblem, image, symbol, phrase, sound, scent, colour mix, or graphics may all be used to create a distinctive identity or language. The majority of companies only seek registration of their logo or name. If you have created a one-of-a-kind concept or slogan, the only way to defend it as your own distinct brand is to claim it as a trademark. A registered trademark is the intellectual property or intangible product of your company. It serves as a defensive mask for the company’s branding or brand investment.

The Controller General of Patents, Designs and Trademarks, Ministry of Industry and Commerce, Government of India, registers trademarks in India. The Trademark Act of 1999 is where you can register your trademark. The registration gives you the legal right to sue someone who tries to steal your trademark. Often, no one else can use a trademark that is identical to one that has already been licenced. You will use a R symbol for a trademark after it has been registered, and it will be valid for ten years from the date of registration. Within three days, you can conveniently obtain a TM. However, getting a ® will take up to two years. If your trademark licence is about to expire, you should still get a new one.