Trademark is a unique to define or labelling your services and products so that can easily be recognized by target market. A trademark is a universal acceptance tool widely used in all across world since the time of 1980s century.
Companies favourably used these trademarks on their promotional material, letter head, packaging and business papers. Every company has unique trademark that depicts to its origin.
One can easily enhance the popularity and favourability of the company while using the strategies of trademark services.
Trademark expresses the competitive position of its owner to market products and services and become an important tool to gain and maintain a competitive position to other competitors. In addition of this function also has a distinctive trade and monopolizing.
The trademark distinguishes the goods or service of different manufactures or service providers and consumers, thus facilitating the selection of goods deprives anonymity and refers to its origin. Trademark protection is also provides consumers and customers a form of guarantee about a certain quality of goods.
The mark is also an effective advertise medium that is permanently connected to certain goods particular manufacturers. Further protects investments in advertising and brand promotion of products or services.Most businesses identify getting an FSSAI license as an expensive, time consuming and an inconvenient process of documentation, thus try to avoid getting the license. But, in reality, the process is not so heavy. The actual costs required to achieve the license is less than what you will have to pay for in penalties if you are caught. It is advisable to first get the license before you even officially open your business.
Once you got the license, you can use the FSSAI logo in your menu cards and pamphlets to publicise your food’s superior quality over others. This gives you an edge over the many food operators not having the license. All the packaged food is required to have an FSSAI number. The logo is seen as a mark of validity and assurance by the consumers. In fact, selective customers want to consume food products specifically having the license. It helps you in developing a brand name.
A name (including personal or surname of the applicant or predecessor in business or the signature of the person)
A coined word or an invented word or any arbitrary dictionary word or words, not being directly descriptive of the character or quality of the goods / service
Alphanumeric or Letters or numerals or any combination thereof.
Image, symbol, monograms, 3 dimensional shapes, letters etc.
Sound marks in audio format
When the time comes for your business to expand in other areas or outlets, you can easily do so with the use of your FSSAI license. The license will establish your reputation and qualification to grow your business in a new direction with ease. Moreover, the license can also make it easier for you to get bank loans and funding required for expansion.
It is believed that there are more than 5 crore food businesses in the country while only 33 lakhs of them are registered with FSSAI. The importance of the quality standard is ever growing and it is beneficial in the short as well as in the long run for your business to have an FSSAI license.
This search is to check whether your business name or logo is similar to other already registered trademarks. Our attorney conducts this search with the Trademark Office to check if there are any similar trademarks already registered under that particular class. There are two kinds of search: online and offline. It is recommended that you get both the searches done. Once found to be unique you can proceed to the next step:
(Time required: 2-3 days)Based on the results of the search conducted, the trademark attorney will draft trademark application, provided that your business name / logo found to be unique. If someone already has the same or similar trademark, you need to change yours. Or if you are of opinion that the trademark is rightfully yours and you are using it since long time even before other party trademark registration. You can start using ™ symbol as soon as you file the form of trademark application.
The Trade marks office will first check your application to see if it's already been taken. If it has, a trademark objection will be raised (time 18 to 24 months).